Hey, I'm Izzy 👋
Design websites that look expensive
I share weekly redesign breakdowns of real websites so you can steal what works and design with confidence.
September 9, 2022
CF #15: You'll experience two types of growth
Key points
- If you're building a website and have no idea what to put on it, use the StoryBrand Website Blueprint
- Use a video chatbot on your site to create a more engaging experience
- Most skills (like writing and programming) and things like weight loss go through logarithmic growth while things like wealth, website traffic, follower growth exponential growth
- Symmetrical layouts convey a classical or authoritative vibe
- Asymmetrical layouts are more casual and give the impression of modernity
- Broken grid layouts create a more distinguished and memorable experience
- You really only have about 5 hours to be properly productive during the day. Use your first few hours in the day wisely
An amazingly engaging chatbot alternative for your site, logarithmic growth vs exponential growth, structure itself can be a message and much more
3 useful tools
1) The StoryBrand Website Blueprint
You either have a website, want to create one, or create websites for a living. Here's a template that shows you exactly what to write and where to write it on your website.
2) Loom
Show, don't tell. Instead of a boring email or a long unnecessary meeting, send a Loom video link of whatever it is you want to show, share or discuss. It'll impress your peers, and save everyone time.
3) VideoAsk
Why use a chatbot when you can just be you? Bring your website to life with a video chatbot using VideoAsk. It's fresh, futuristic and bound to impress.
Check mine out on the new Creatorfuel website
Note: I built my chatbot from scratch using Webflow.
3 effective tips & techniques
1) There are two types of growth. Which one are you following? (Via James Clear)
Growth isn't linear. Most areas of life follow one of two growth curves.
a) Logarithmic growth
Gains come quickly initially but decrease/slow down over time.
Examples of logarithmic growth
- Weight loss
- Writing
- Programming
- Most skills in fact
b) Exponential growth
Gains come slowly at first but snowball swiftly over time.
Examples of exponential growth
- Investments/wealth/business growth
- Website traffic
- Social media followers
Why should you care about this?
So that you don't get frustrated or confused next time you start a new project/hobby/endeavour and the growth isn't what you expected.
Now you are in a better position to set expectations.
2) Use my new homepage as web design inspiration
I tried to balance familiarity and differentiation.
See anything cool? Or not so cool?
Send in your feedback. I'd love to hear it.
3) 3 types of layouts. 3 different messages.
Structure itself can be a message. -Timothy Samara
Symmetrical layouts are the oldest organizing principle:
Used when trying to convey a classical or authoritative vibe.
Examples:
Asymmetrical layouts achieve visual balance in a unique playful manner:
Used when trying to give the impression of modernity or a more casual attitude.
Examples:
As World War I started, abstract broken grid layouts were created to express the horror of the conflict.
Used to create a more distinguished and unforgettable experience.
Examples:
3 ideas to think about
1) You really only have about 5 hours to be properly productive during the day. After that time frame you become increasingly distracted.
So, try not to be disappointed in yourself when you're 5 hours in and can't focus anymore.
You're not lazy.
You're just lazy after 5 hours, like the rest of us.
Give yourself a break.
2) Dear creator, everything is a remix. Get good at stealing, combining, and adapting. You'll find your own lane that way.
3) Get into a flow and don't slow down. Turn on "Do Not Disturb" and use my deep focus playlist to get in the zone faster.
Shower thoughts
1) Detention desks in art school must look amazing
2) If you wear camouflage in public, you stand out more
3) Buses have the route number on the back so you can confirm that it was your bus you just missed
Via Reddit